The Pink Patch Project (#PinkPatchProject) is an innovative public awareness campaign designed to bring attention to the fight against breast cancer and to support breast cancer research organizations in combating this devastating disease. It is estimated that approximately 1 in 8 women will be diagnosed with breast cancer in her lifetime. This disease can have a profound impact on the patient and her loved ones. It is a disease however that can be effectively treated with surgery, radiation therapy, hormone therapy and chemotherapy. At the Pink Patch Project, we have the simple goal of increasing awareness about the life-saving benefits of early detection and intervention in the fight against breast cancer. In addition to our public education efforts, we have the added goal of raising funds from the sale of Pink Patch Project items to go directly to fund the research, treatment and education needed to help find a cure.
The Pink Patch Project is a collaborative effort between the Los Angeles County Police Chiefs' Association and several public safety agencies throughout the nation. These agencies have partnered together to combat breast cancer by raising public awareness and to raise funds for breast cancer research and treatment. The program centers on vibrant pink versions of the public safety officer's uniform patch. These bright pink patches have been specially designed by each participating agency specifically for the Pink Patch Project campaign. Members of each of the participating agencies wear these pink patches on their regular uniforms for the entire month of October each year during “Breast Cancer Awareness Month.”
The pink patches are intended to stimulate conversation with the community and to encourage public awareness about the importance of early detection and the on-going fight against this disease. How Can You Support the Pink Patch Project? Each public safety agency collaborating in the Pink Patch Project campaign has partnered with a cancer research organization or support group in their respective community. As part of this initiative, many of the agencies are selling their pink patches, along with pink patch t-shirts, challenge coins, and other commemorative pink patch items, directly to the community. The proceeds from sale of these items will go directly to benefit cancer research and treatment at their chosen organization. You can support the Pink Patch Project by purchasing pink patches, t-shirts and other items directly from the agencies involved in the campaign!!! Each agency runs their campaign independently, so you must contact the agency directly in order to purchase items directly from that department. Go to pinkpatchproject.com to learn more about each of the Pink Patch Project partner agencies and how to purchase patches and other items from that agency.